She has a laugh and smile that's infectious, she is always welcoming and says hello, she makes people feel important and appreciated and always goes above and beyond the call of duty.
These are just some of the glowing comments Coles Cooma received from customers about star employee Maxine Hill.
Mrs Hill recently made it to the NSW finals of the Coles Service Idol awards.
The awards celebrate team members who have created some magic moments for customers.
Mrs Hill has certainly created some lasting special memories for customers in a little over a year she has worked at the store.
At Easter she dressed in a giant Cockatoo outfit and went around the shop selling hot cross buns. She loved the reaction she got from customers so much she has donned the outfit again on a number of occasions, and she does it in her own time to entertain the children.
"I love it. I do it for the children. I love seeing the customers' face. They just light up," Mrs Hill said.
"It brings a bit of cheer into the store.
"I get really good vibes when I get in the costume."
And at the regional finals of the Service Idol awards earlier this month, Mrs Hill put on her Cockatoo outfit, got on stage in front of a panel of judges and Coles management, with a guitar and sang a song.
She was an instant hit with everyone, just like she is in Cooma, and progressed through to the state final in Sydney held on Friday.
Joined by the most outstanding team members across the state, Mrs Hill once again wowed the judges in her cockatoo outfit and song routine. She was one of the top three finalists and film crews will now go to the store to film Mrs Hill before some 200 store managers vote for the best across Australia to progress to the National final held in Melbourne.
On being recognised in the awards Mrs Hill said it was fantastic and thanked Coles.
"I love helping people. That's my nature," she said.
"Mum always said to give everyone a hug, it's free."