FORMER Socceroo Mark Bosnich was in Cooma last week to launch a world first for social media.
For the past six weeks, tweets of support for the Socceroos written in huge two metre letters made out of grass have been growing in a paddock on a property in Cooma.
On Thursday, 80 Merino sheep were let loose on the grass. The idea is that the sheep's wool will be used to make the suits for the Socceroos for the upcoming soccer World Cup in Brazil.
The Socceroos will be literally dressed in support from Australia's most high profile stars in suits made by Australian fashion label M.J. Bale.
The label worked closely with grass growing expert Charlie Quodling and paddock owners Don and Barbara Menchin to grow the letters in some tough conditions.
"I can't say I've ever seen sheep fed on tweets before," Mr Menchin said.
"But anything to support the Socceroos is worth a shot."
Mr Quodling said it was one of the strangest, but also very challenging jobs, he had undertaken.
"It was tough with the weather conditions," Mr Quodling, of Quod's Mowing and Irrigation said.
"We only had two days under 30 degrees up until last week.
"It was the hottest summer Cooma has had since 1972. We grew it in hard conditions."
The project started in early January, with the grass, Italian Ryegrass, tended to two to three times a day for six weeks. A total of 11 tweets were written out in the paddock, with each tweet about 30 metres wide, all together taking up more than a football field of land.